Agency Cliquish: Lead, Fashion Vertical
(2024)
Launched and scaled a new fashion division within the agency, generating over 6-figures in brand partnerships in just 6 months for a roster of 9 digital talent. Led talent scouting and development, driving strategic growth and brand collaborations that ensured long-term success.
New York Fashion Week, Essenece Fest, ltk Con
Spring/Summer 2024: Social Strategy, Storytelling
Developed and executed the social strategy and storytelling for the agency's fashion roster, showcasing their presence during major fashion moments. This approach earned the agency significant media recognition across multiple outlets (Essence , The Handbook, CFDA, Hello Beautiful )
Humans of AC summer 2024: Narrative Framework & On SeT Creative Direction
Crafted a compelling narrative arc and established a foundational narrative strategy.